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Tricky Reputational Issues

Some clients who come to us have had reputational damage caused by financial loss or owing money to the government. This causes them to have a Gazette page about them. In this case they do not want to appear actively trading, while trading overseas for example. 

This poses the question, how do you disappear in the UK while seeming active overseas? This can be a tricky situation as most of the time the only positive content about them is connected to their now non-functioning business. They cant use their old websites or content to promote themselves, but for their overseas customers they have to show up somewhere.

This is so that clients find what they want to see about them, and stop digging to uncover the negative content. One method to use is to mix up the results. Usually people have rather generic names, and there are others with the same name out there.

We leverage this to push up content about other people with the same name, leaving them out of their website and setting up standalone blogs.

Find out more about Pure Reputation and our approach to solving tricky Online Reputation Managenent issues here. Contact our Reputation Marketing team for a bespoke quote tailored to you.

Remember, ORM is not an afterthought.