Your reviews define you as a business. Having many reviews makes your business look established and trustworthy. However, if you have negative reviews it can have a negative effect on your business, and the more you have the lower your star rating will be. Your rating is what most customers see and is your at-a-glance reputation. No-one expects you to have 100% positive reviews, but they do expect them to be positive as a whole. That is the customer impression your business gives and sets the sentiment for it moving forward.
Most happy customers will not bother to leave a review, but all the unhappy ones will. Your reviews are also factored into your Reputation Score, which is taken into account by credit check agencies like Experion. This can affect your business both online and offline. In-house most companies do not have the expertise to manage their reviews, placing them where they need to be and adding them incrementally in the right way avoiding duplication. Some businesses want to keep their clients confidential, but this stops them getting positive reviews from them. Businesses rarely claim the right review pages, and overly rely on one review site. Removing negative reviews is also something that cannot be done in-house without expertise.
Service Overview
Our review management service covers you from all angles. We add your positive reviews from happy clients, so you do not have to send happy customers to see what the unhappy ones have written. It also protects your clients’ identity, while sharing the sentiment online. It also ensures that when your employee leaves, they cannot write that you write your own reviews. We are an extension of your team, carrying out the tasks your teams cannot.
Online Reputation Management provide you with a reviews strategy to set up your review websites, monitor the pages for any new reviews and also upload positives incrementally. Everything we do is designed to look natural, and build trust in your brand. We set up popular and industry specific review websites in a tailored approach for your business. At the
same time as adding positive reviews, we report the negatives. We can remove reviews on Google Reviews, Yell.com, Yelp, Freeindex, Trustpilot, Cylex and Glassdoor. We can also remove reviews on industry specific review websites. Find out more about our approach to review management by filling out our contact form or speaking to a team member today.
How To Start This Service
Contact the Online Reputation Management team and speak to one of our consultants. We do not have sales people, and everyone who is client facing has experience working on campaigns, rather than converting leads. This ensures you receive accurate information from someone passionate about digital marketing and with the expertise to help.
Once we assess what needs to be done we will put together a proposal for you. This will cover the scope of the work of the campaign. Monthly campaign costs are £1,500 - £5,000 per month. This depends on the level of negative content, type of content removal, media outreach, search traffic and the number of keywords and regions included in the campaign.
